Want the London look? Major Matte! The Only 1 Matte combines the best of high impact matte lip colour with lush moisture, all day comfort and staying power -- all in one. Non drying matte colour. Never compromise! Trendsetter from The Only 1 Matte collection by Rimmel London dresses your pout in a easy to wear coral that flatters all manner of looks, day or night. The slim stick format and slanted bullet ensure effortless application for an even, long-wearing matte finish. Slip The Only 1 matte lipstick from Rimmel London into your makeup bag: this one of a kind, multi-tasking lip colour is the Only 1 you'll need, the Only 1 that will never let you down! Choose Trendsetter for a natrual nude lip colour look. And don't forget your best friend, your sister, your mum -- they'll want to join the matte lipstick revolution, too. Rimmel London is an inner confidence that how we look is always cool, irreverent, never predictable and always evolving. Rimmel is not perfection or intimidating, it is like London : young, urban, eclectic, edgy. It is expression with no rules, it is real, it is accessible. GET THE LONDON LOOK.